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Leadership Assessment & Business Simulation Games > Business Simulations > Income/Outcome > Finance for Managers and Sales Professionals > Learning Objectives

Finance for Managers and Sales Professionals

Learning Objectives

 At the end of this program, each participant will understand:

  • why market conditions dominate business decisions,
  • the difference between cash and profit,
  • direct and indirect costs,
  • the value of budgets and cash flow forecasts,
  • the impact of inventory build-up,
  • the need to control working capital,
  • financial statements and their management uses, and
  • ratios as measures for management

Each participant will have these tools:

  • basic financial statements – income statement, balance sheet,
  • budgets and cash flow forecasts, including break-even analysis,
  • income statement analysis, and
  • Ratio Analysis: ROA or RONA, ROS, ROI, Liquidity, Debt to Equity.

Each participant will experience:

  • playing all the major roles in an operating company – production, R&D sales and marketing, management, and finance, with team decision making in each area,
  • generating financial statements for their operating company,
  • preparing budgets and cash flow forecasts, including break-even graphs,
  • calculating basic ratios on their operating company,
  • using ratios and income statement analysis to compare their business to their competitor’s,
  • identifying areas of operation needing improvement, and
  • using ratios and other measurements to identify the “buttons” which drive company performance and behaviour.

Each participant will be better equipped to:

  • interpret financial reports,
  • prioritise and control costs,
  • structure sales,
  • reduce inventories and other working capital,
  • target the best profit opportunities,
  • analyse competitors,
  • improve your bottom line through bench-marking,
  • better serve internal and external customers, and
  • understand how their actions impact other areas of the company.

Course Overview :: Course Outline